Mobile shoppers are growing even if a large part of them still prefer buying from desktop. I have recently posted a content about this topic and why the shopping experience is still better from desktop and what you can do to increase your conversion rate from mobile. You can find the entire post HERE The …
Continue reading “Are you using shopping apps? Here is the average usage”
Live streaming videos open up a new way to communicate and brands love it! A couple of months ago Twitter bought Periscope for an undefined amount of about $100 million. What is Periscope Periscope is a live broadcasting app which allows you to stream live video directly from your smartphone. People can follow you, as …
What is Meerkat, the app evaluated $40 million just a couple of week after its launch. If you are a tech lover and you are following the recent news, you probably already know Meerkat and what it is about. Well, the Meerkat is an animal, also known suricate. It is a funny little pet living in …
Continue reading “What is Meerkat and why it is the app of the moment”
Ok, we all love surfing online using our smartphones and ecommerce is growing very fast. New apps and websites are facilitating the purchasing process since brands are aware of the huge potential of m-commerce. But online shoppers are not yet so confident to use smartphones to buy. Most of us prefer to check out prices, compare them and research …
Continue reading “Online shoppers still prefer buying from desktop”
With Apple Watch, technology is not with you. It’s on you Yesterday Apple introduced its new products and updates during the special event in Cupertino. The keynote unveils the new Mac Book Pro, incredibly thin and light, but also a series of news that are going to change the way we use our iPhone. But …
Continue reading “Why Apple Watch apps are changing the game”
After a month of researches, feedbacks and video reviews, I opted for the “Big Big” iPhone 6 Plus. And I was right This is not a review. The web is pretty covered and another one is not necessary. This is just a personal experience and a brief feedback. Despite the initial impact with a 5.5″ …
Continue reading “A month with an iPhone 6 Plus. Big phone, big battery”
WhatsApp, the famous messaging app acquired by Facebook in 2014, has just released its web version. Now you’ll be able to chat directly from your laptop, without pulling out your smartphone to reply. The web extension is available just for Google Chrome and so not for iOS users. If you are an Android, Blackberry, Windows …
Continue reading “WhatsApp on desktop: A new tool for enterprises?”
Is a 5.5″ display too big? After a long market research, poll and questions to friends and experts I decided to buy the new iPhone 6 Plus. With a wide 5.5″ display the new iPhone 6 Plus is really huge. Especially when you switch from the iPhone 5, as I did. To be honest, you …
